My 2010 Projections For PS360 Total HW Sold...Gap May Be Reduced Massively!

[Vetteman94]

jarrod said:

psrock said:
I think people have learned their lessons though.

Only thing, MS is not going to let their lead vanish so easily, I expect a big price war next year, but the scariest thing for the 360 is very simple :

$199 PS3

That would also be the scariest thing to SCE's bottom line.  With all the "profitability in 2010" talk we're hearing, I doubt we'll see another $100 loss leading drop next year... maybe $50, and that's even a big maybe.  Expect more value-added moves next fall instead (HDD upgrades, software bundles, Swand bundle, etc).  I think we'll see the same for Nintendo (NSMBundle?), and maybe even Microsoft (ie: Arcade phased out, $199 Elite).

One thing alot of people seem to be confusing is, when they say profitability 2010,  they mean the entire PS division,  which includes PS2, PSP and software sales for all 3 consoles.    And they will easily reach that.