I don't think I saw this point made ... 664.
That's the approximate profit -- in millions of dollars -- that Nintendo has made so far from the Wii HARDWARE ONLY.
This backs up the point that has been made -- that Nintendo profits from every console sold ($13 in JP, $50 in US, $74 in EU). (The estimate was developed by multiplying the regional sales by these margins). And because of this, it can handle the lower attach rate that is going to happen when you have retirement homes buying your console for Wii Play (and later Wii Fit).
Nintendo says that it is not competing against Sony and Microsoft. The truth is that it is not playing the same game, so to compare their performance using the same indiactors (i.e., attach rate) represents the misapplication of concepts.
Mike from Morgantown
Proud owner of about two dozen Wii games and 300 Saturn games and 500-plus Atari 2600 games (and should I go on about what I do to attach rates).
 I am Mario.I like to jump around, and would lead a fairly serene and aimless existence if it weren't for my friends always getting into trouble. I love to help out, even when it puts me at risk. I seem to make friends with people who just can't stay out of trouble. Wii Friend Code: 1624 6601 1126 1492 NNID: Mike_INTV |
