I know for me, and plenty of other people, the price is so cheap we just don't care about paying for it. After having suffered MMORPG addictions (WoW mostly, some EQ2 as well), I can't say I mind paying a little bit for XBL.
Some people are saying/thinking the next Xbox will have free live. I completely disagree, I think eventually Sony will adopt MS's model for online services. They just announced launching a subscription based tiered program. While online play will supposedly still be free, I'd imagine the subscription service will get you, exclusive videos, early access to demos, maybe use of Netflix, etc.
In otherwords, just like XBL except online play will be free. Or, maybe they'll be especially sneaky, and previously released games are still free to play online, but future releases will require the subscription.
I don't want to hear any "Sony wouldn't do that!" comments.
Also, anyone can say this is a mistake on MS's part to charge for online, but it's almost pure profit for them, and with so many subscribers, it's silly to say they've done wrong in charging for XBL.
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