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You can back into a number logically...

April 2009 to March 2010 Shipment Projection = 13m

April - Sept 09: 4.3m (Slim, $300)

April - Sept 08: 4.0m ($400)

 

Oct-Dec 08: 4.5m

Oct- Dec 09: ~6.7m

 

To hit 13m, Sony has to ship 6-7m this quarter...and 55% of that, roughly, will be in December since the seasonal factors tend be something like this:

Americas = Dec = Nov * 2,  Nov = Oct * 2.5  (Americas = 40%)...Oct = 1, Nov = 2.5, Dec = 5

Others = Dec = Nov * 2, Nov = Oct * 1.5  (Others = 45%)...Oct = 1, Nov = 1.5, Dec = 3

Japan = Dec = Nov * 2.5, Nov = Oct  (Japan = 15%)...Oct = 1, Nov = 1, Dec = 2.5

 

December PS3 sales roughly:

Others = 6.5m * 0.45 * (3/5.5) = 1.6m

Americas = 6.5m * 0.4 * (5/8.5) = 1.5m

Japan = 6.5m * 0.15 * (2.5/4.5) = 0.55m

 

I get 3.65m using that simple method. Its a bit of a funky way to get to a number but it doesn't seem miles out either.

 

 



People are difficult to govern because they have too much knowledge.

When there are more laws, there are more criminals.

- Lao Tzu