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Alby_da_Wolf said:

But if >51% keep on buying old style, maybe losses aren't only due to higher costs, but also to bad management, both things dare different from the old market dying for natural life limit reached. All this stated, there is a fundamental requirement missing for disruption: size. As long as the new market isn't much bigger than the old one, we can't talk about disruption.

Serious question:

How long do you think a successful disruption usually takes? It appears you're arguing for 3 years. Please tell me you don't think it only takes 3 years.