Reggie is the king of marketing. Companies hire him when they have image problems, and he comes in and kicks some ass, and takes some some names, and then moves on to bigger and better things. He did this to VH1 and made them a ton of money, as well as a few other companies. He's been doing wonders for Nintendo. It's great to see him paying attention to niche titles, hardcore, casual, and games on other systems. You can't sneak anything past this guy.












