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I do believe azelover has a point. He asks the question: Do this commercial communicate well enough that this is a brand new classic mario sidescroller?

I think this could be the result of someone watching the commercial:

*Sitting at home watching TV*

-average joe: wow, wtf? A new mario game? looks damned fun - I havent been gaming in a while, but damned! I need to look into this

*Goes online on the family PC and google mario bros wii*

-average joe: hmm, ok, so this really is a brand new mariogame, wow, wtf! ive been waiting like..15 years for this! HONEEEY!! IM GOING TO THE STORE TO GET A WII FOR THE KIDS!

*Runs to store and pick up wii plus nsmb.wii*

Ok, maybe that was'nt very realistic, but what do I know?