| reverie said: omgwtfbbq Hehe.  Well I think this is clear evidence against stockpiling. That's why I bothered to dig it out actually. The way I see it Nintendo have now confirmed that they don't intend to reach their shipment forecasts with a shipment explosion just for Christmas but rather with measured shipment increases. The very fact that they want to ship 5 million units in the quarter after Christmas takes a lot of oomph out of the stockpiling theory. |
Then how do you explain that despite the fact that Nintendo are creating 1.8 Million Wiis per month, they're currently only selling about 300k per week (or around 1.2 million per month)? There's 600k unaccounted for. Not to mention that a few months ago production was reported to be at 1.5 million per month, but still sales haven't risen above 1.2 million per month.
Production simply doesn't ramp up that fast. Nintendo are really starting to produce but there hasen't been the increase in sales to show for it. So what happens to those 600k consoles that are produced but not sold? Obviously, these consoles are being stockpiled for November/December.
But don't take my word for it, watch Wii sales explode in USA throughout the Christmas season, and expect Nintendo to blow past 24 million sales by end of Q4 2008.
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