How much money could Sony make from Gran Turismo 5?

[Yakuzaice]

Kantor said:

twingo said:
They have said its a billion dollar franchise for them.

Lets say 5 million at full price. Retailer gets what $10 so Sony takes $50 = 250,000,000 just play with the math you should get a descent ball park figure.

I'm pretty sure the retailer gets more than that. Plus, packing, manufacturing and shipping. And not every copy will be sold at full price.

Not really.  Retailers barely make anything on new games.  I recall seeing numbers from last gen that had it around maybe 5-6 dollars a game.  That is why so many places are starting to sell used games. 

headshot91 said:

Its "minimum" will be somewhere between 4-5 million

 You know, Prologue is sitting at 3,940,000 shipped/downloaded as of June.