Xbox division profit nearly doubles, 34 million 360s sold!?

[WheelStriker]

Uhmadskillz said:

heruamon said:
^^^ The upfront cost to break into a market like this is captial intensive, so M$ made some investments, and they are paying off now, and will into the future. In Business...you want to be heading in the direction that M$ is heading, unlike some others...

Folks want to hate on MS's success. Just think about all of it for a minute. MS wants to get into video games - takes a plunge and gets thumped by the reigning champ. Goes back to the drawing board and figures out a way to create a device and delivery system to dethrone - or seriously slow down last gen's victor. Even with the RROD, they have accomplished that task. Could Sony bounce back and eventually beat MS? Of course - but to be firmly in second place, the top HD console with a 7M lead AND making profit is noteworthy.

Sony fans won't admit or even acknowledge the 360's success, but others will.

I agree they've been successful, money/sales wise. But I don't agree that it makes them a better company.