@DirtyP: Exactly as the Prof said, you were implying that MS would know how much was sold to consumers (before you used the Wal Mart example which is a retailer not a end point consumer), and they don't any more than Sony or Nintendo do. They are only concerned with how many are sold to the retailers because then it is off their hands. While I have at times wondered about the accuracy of VG numbers they are usually very very close which makes sense because that is what they track. MS was talking about sold to retailers aka shipped I can promise you. My undergrad is in marketing and I had to study the supply chain long enough (too long IMO lol) to know that Microsoft (nor Sony nor Nintendo) has almost no idea what is actually sold to consumers other than the numbers they get from NPD, VG, medicrate, etc. There IS a reason why companies exist that track sales to end point consumers fyi.
MS is making talks about high numbers to try and bring down some of Sony's momentum is all. Sony will come out with some crazy shipped to retailer number and say "total sold" too. It is almost November people, of course they are shipping crazy amounts to retailers right now. When I worked at Sam's Club this is the time we started filling the risers with holiday quantities for goodness sakes.
Existing User Log In
New User Registration
Register for a free account to gain full access to the VGChartz Network and join our thriving community.
