If Windows 7 turns out to be great, how will Apple advertise their macs?

[Conner52]

Chairman-Mao said:

Conner52 said:
 Just say they are overpriced, no one can deny it.

haha that's so true! I use that line a lot. I tell them they're paying for the brand name

I just call it the "Apple Tax" I really see no appeal in Mac's, unless it's for someone who has tons of money and nothing to spend it on.