I don't think EA can blame the lack of a core audience on the failure of Dead Space Extraction. For all I know it might be a fun game (it did score 83 on metacritic) but when games like NMH, Madworld and The Conduit sold a ton more than this game can you really blame the core audience numbers?
EA must have screwed up with the marketing. I think the game had a spot on True Blood (or am I thinking of another Wii game?) but that's not proper marketing. I didn't even know what the game was when I saw it. How does that benefit the game's exposure unless you name drop it?







