ocnkng on 20 October 2009
| Homeroids said: @dorbin Know how to take control of a market? You, of short memory. MS got damn lucky getting a deal with IBM to bundle Windows licenses with IBM compatible PC's. Heck, MS still had not acquistioned what was to become DOS, at the time they did the deal with IBM. MS entered the console market as a new player (like Sony). Conversely, if you take away Windows and Office, MS is basically a bleeding company. It is Windows and Office that generates all the bundles of cash. taking control of the console market actually means MS has to sell things for little profit, if not for a loss. This is no monopoly. I just find it strange that anyone can say "Microsoft know how to take control of a market" where the only market they have ever controlled (albeit it's a bloody big one and important one) is the PC O/S and Office market. MS have desperately been trying to diversify. Their Search division, their Gaming and Zune division. Was it not Ballmer that once said that the iPhone would be a complete flop? MS have proven quite a bit over the past 10 years, even with their cash, just how damn hard it is to take control of a market that has nothing to do with PC's. Looking at history, and I am not trying to be Mr Sony here, it is Sony that proved they knew how to take control of a new market after their little fallout with Nintendo and making the CD drive for the big N. Sony came from behind and owned the console industry. I am not saying MS can't do it but it's going to cost a heck of a lot more than what it did for Sony. |
^This. Hit the nail right on the head.

It is better to die on one's feet
then live on one's knees







