Sega DETERMINED to “CRACK core gaming” on Wii -- Madworld sold well enough!

[Hobowan]

theRepublic said:

Bluelava said:
As someone who usually buys games online I was quite shocked buy the Wii product on the shelf in my local gaming store thise week. Shelves and shelves of "pre-owned" rubbish, shelves and shelves of shovelware......while many of the quality Wii games were missing from their shelves entirely.

Unless the makers of hardcore games are willing to pay for the shelfspace and advertising..I can't see how those games will ever sell. The games will just get lost in the flood.

Yeah, I've pretty much stopped looking in stores for the games I want.  They are usually not there, and when they are, they are more expensive.

and this is fine for those who follow the wii and games closely on line, but to the HUGE amount of consumers that still regularly use stores to purchase games and browse for something to buy, it simply means these games go unnoticed, and the reputation of the wii is tarnished even further because the MILLIONS of people, hardcore and otherwise who enter a game shop only ever see non-core material on the wii, cementing its repuation as a console without core appeal. so they walk on by to the ps3 shelf instead and pick up batman or something

Without store space and advertising, a publisher may as well halve its sales expectations.

Dead space and metroid are the best examples so far in london. They may as well be downloadable games as they simply do not exist in physical form in London.

so if sega want to crack this area of the wii user base, they really need to work on retailers and their own advertising and marketing in general.

If not for that, what exactly else is a publisher there for?