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ctalkeb said:
Kasz216 said:

No.  The problem is those other people aren't doing it as well.

They aren't as good at it.

I have just learned that companies do publicity because it's fun and they like throwing money out of the window.

Publicity is given to those worthy of publicity. 

Putting a bunch of publicity behind a bad product, inferior product or a product the people don't want only hurts your credibility.