Kenny said:
Patently untrue. Nintendo found that, as of the end of 2007, the average age of Wii owners was 29, while the average PS3 owner age is 28 as of September this year, making the two audiences largely similar in terms of age. And to show that the Wii's demographics haven't shifted downward significantly in the past two years (in Japan at least), the average Wii owner's age in Japan is 32 as of May this year. The sources do show that PS3 owners have a higher income in absolute terms, but say nothing about Wii owners in that regard, so I won't dispute that point until a source that establishes the Wii owners' relative position in that regard is found or published. Now, if you wish to assert that the average age of the Wii's fanbase in NA and EU has shifted downward significantly in the past two years, then I'd like to see proof for such claims.
|
Average age being older might actually prove Mike-B's point. Older people are more likely to have kids and would buy the Wii for their kids but respond in surveys saying they own a Wii.







