Carl2291 said:
Gnac said:
Carl2291 said:
Gnac said:
Carl2291 said:
Sony launched the PS3 at $600.
PS3 at the time took ~$800 to make.
Losing $200 per console is a pretty big risk... |
Consequences are risks now? Nice spin. I'm sure Kutaragi got removed as SCE head for not being risky enough.
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Not spin at all.
A definition of "Risk" for you people.
"The possibility of bringing about misfortune or loss"
Launching your console at $600, when it costs $800 to make... gives a huge possiblity of misfortune, and a 100% possiblity of loss 
Big, big risk.
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It would have been a bigger risk to sell it at or above cost, because even less people would be interested in it. They were forced to drop the price to make it more appealing.
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It would have been a bigger risk to make profit for a short while? No... Just no.
Launching at $600 and losing a fuck load of money is a much bigger risk than launching at $250 and making money.
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I'd like to know what you think about the possible reasons behind the machine costing as much as it did initially. Do you think these were calculated risks? There are no doubt a lot of decisions which led to both this and Ken's forced retirement, but until we find out what they were, I don't think we can say that the launch price was a particularly smart risk. It dented the brand, somewhat.
