themanwithnoname on 27 September 2009
Well, the franchise was gaining momentum, but I don't really think that can be attributed to just being on the 360, I don't think the install base was that much larger at launch than Halo 2's was, though I could be wrong. Do I think the game would've increased sales if Microsoft didn't advertise it like there was no tomorrow? Probably, but I think the ads convinced a lot of people that this was not a game to miss. Of course, then you have word of mouth, which has given it legs for two years now, also elevating it into the stratosphere now, over 10 million.
themanwithnoname's law: As an America's sales or NPD thread grows longer, the probabilty of the comment "America = World" [sarcasticly] being made approaches 1.
