The Sony Mario Ad? Notes on the Sunday paper inserts.

[radioioRobert]

That's Christmas catalogs (which are used all season), this was just regarding the regular Sunday Paper inserts. 360, Wii & PS3 all seem to have good placement in the catalogs, but Sony is buying every available paid cover in the weekly inserts. There are several fliers with no Wii mention at, just PS3 and a little 360 (Circuit City, & K-Mart)