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Zucas on 15 September 2009
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Demotruk said:
Zucas said:
Well of course they aren't going to confirm or deny. That's just good PR. But even better PR is responding to rumors that you want to stay in the media. Just think about that one. Sony did the same thing over the course until Slim came out. It is really quite an effective way to keep hype going... even if you don't have it come true.


Huh? They did deny this rumor. And why would they want to hype a price cut? That's the kind of thing you want to keep very quiet until it happens, otherwise you kill sales in the interim.

Dude pay attention and you won't have to ask me twice.  They said "currently" no plans and "don't have an announcement".  These definitely aren't confirming a price cut but they aren't openly saying no either.  It's something that public relations do.  Usually when they are asked about rumors of sorts, they are generally ones that will have a positive light on them.  Thus saying a flat out no to everything such as a price cut or new game or whatever comes off as bad press.  Thus they will always do this kinda of "not confirm, not deny" attitude to put a mystery around it.  Also companies choose which rumors to reply as it may or may not help them out.  If you keep something in the media you are keeping it hyped... whehter true or not it'll keep you on the front page.  Sony did a very similar thing before the PS3 Slim came out.

Don't read into what I say and get out what you want to be said.  That is a fallacy of logic.  If you had done so you would see I'm commenting on how Nintendo responded to it in classic PR fashion and in no way stating that they absolutely saying that a Wii price drop is coming.  And  yes price drops are something you keep quiet on when ACTUALLY CONFIRMING it.  But just like any move a company makes, strategically you want people to know that it's quite possible it could happen.  Becaue you can drop the price of something but if nobody cares by the time it comes around because you haven't kept hype going for the potential then you will fail that strategy.  It's when you openly confirm it weeks before it happens that is the problem because then people know it is going to happen and nobody buys a system when they have a finite date that they can get it cheaper at a later time.