PS3 will do well in America, and it may catch up to Xbox 360 eventually.
Bigger question is: what does Microsoft have to do to sell in Japan?
Will this wok?
"Microsoft buys up billboard space in Japan"
http://www.siliconera.com/2007/10/30/microsoft-buys-up-billboard-space-in-japan/
Lost Odyssey and Ninja Gaiden 2, plus cheaper prices. Maybe the sales will go up by 61%.