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RageBot said:
I've stated it several times.
Even if you don't calculate Batman's sells for the week ending 5 septemer, you will still see an increase of around 50% in SW sells since the week before Batman debut.
Doing the same while looking at 360 SW, you will see a minor (0.5%+-) difference in sell since the same week.

50% is a pretty big increase.

On top of that the drop of Batman sales was 30k more then predicted using X360 as a base case. Don't really know how accurate that is though.