I think 360 still wins North America and U.K. pretty handily. The bundles, media advantages of MS and its established place in the market already this gen make it too much to overcome for Sony. Other territories lean PS3 a bit more heavily than previously. 360 still wins the holidays worldwide, but not by a huge margin, unless Japanese PS3 numbers are just enormous, which is a possibility if FF and/or (especially "and") GT both make it out this year there.