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I don't really agree with the premise that if SONY and MS try to beat Nintendo at its own game (casual and motion control) that they will burn. They will attempt to do both casual and hard core, motion and traditional gaming all at once (at least SONY will definitely try that).
What? If they believe that they can take away a significant part of Nintendo's audience AS A SIDE MISSION of their "true hardcore" console war, that's the very definition of beating Nintendo in its own game.
And if Nintendo senses the slightest chance of the other two trying to go downmarket, or "casual", as you said it, they will counterattack. And they will win, because the downmarket is their new core. They will fight like a trapped animal, and they have much greater rescources than either Sony's or Microsoft's gaming division.
I just thought that this thread needed more color , i mena come on really there is no point to plain text when i can do this in color...there for we should in fact reort to al color text.
I take issue with the notion that there is any more blue ocean strategy left for Nintendo to do. You can boil the blue ocean strategy down two ways. One is 'disruptive' the other is 'good enough'. In some ways both are saying the same thing. Keep it simple stupid.
WHAT??? Sorry but you are totally wrong. Disruption is the complete opposite of what you described.
In short, it could be described as:
1. Find a blue ocean, with new values.
2. Find the downmarket, the least demanding part of the market
3. Start upstreaming, A.K.A. Making your Blue Ocean downmarket product Harder, Better, Faster, and Stronger, until it kicks the old value upmarket's ass hardly, and make it leave the market.
i remember this time back in 1953 (even if i was not even a sperm to my dad or half an egg to my mom) when all kids used to type in color...back when color was new and fresh...why my great great great uncle Wifred B Damandable invented color...it just a shame that some yuppie patent lawyer decide to sue and he had to settle out of court for the right..other wise i would be rich i say
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