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That is the launch 360 ad from 2006.

The Wii one is good. Gets the message across. But I prefer bizarre ads like the 360 one (and early PS3 ones).

The Start Part 2 PS3 ad is really good. Is fun and concentrates on games. Part 1 isn't as good. They need a part 3 that concentrates on the (hard)core games: Uncharted, Ratchet, Mag, Gran Turismo 5.

My favourite console ad:

http://www.youtube.com/watch?v=bMpWwKGCc4c