This article is full of WTF quotes:
1- "Retailers expect the $399 model to feature a Blu-ray Disc player"
Expect??
2- Sony is expected to put most of its energy into generating its higher-end models, as they offer a better return on investment.
Eh? They had months and months to build a stock of those models, why can't they focus on producing the 40 GB one now?
3- “This will be huge for Sony, because you have the Blu-ray player, and now you’re getting closer to the [entry model] price points of a 360 [$349] and Wii [$249],” the source added.
So it's huge, but they don't want to produce many so that people buy the higher priced models? Worst holiday strategy ever.
Conclusion:
If this article is anything to go by, Sony still has their gun firmly aimed at their feet.
My Mario Kart Wii friend code: 2707-1866-0957