Wiped on 19 July 2009
Nah, I don't really love it (no offense). Adverts are about the connotations. Look at the Wii ads with all those smiling people playing together - they put forward two things: fun and social gaming. Same as the 360 ads - remember that one with those people 'shooting' each other with their hands in pretend guns in a train station? It connoted social gaming and fun. A good PS3 ad needs to do the same, not reel off a list of features. You need to engage people and keep their attention.
