bardicverse said:
From what I recall, the euro was initially balanced stronger from the dollar from the introduction of the euro currency. I could be wrong, that was a while back. If what you say is accurate, then you're implying that the dollar exchanged at 1.42 to 1, or 42 cents higher, euro to dollar conversion, as it currently sits at 1 to .72 This makes me question your numbers. I will agree the dollar isn't as strong as it was prior to roughly June 2008, when the first signs of the economy failing started to show. Yet, all of the currencies took a global hit since then. Yet, this is irregardless of the market, as by volume, more software is sold across all platforms in the American market than the EU market. Thus, volume is what the industry is focused on, how many units sold, which is pretty much the premise of this website. Even with monetary fluctuations, the sheer volume of product sold in the US offers a wider profit margin than the EU market does. America is a consumer nation, which is why China loves us so much. We keep importing their crap.
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6.5 years ago 1 euro was worth 0.92$.
Today 1 euro = 1.39$.
I should know I sent 70k$ back to europe back then and got like 64k Euros...( I don't feel so bad about my 64k euros right now though lol..)
Add that Wii games that retail for 50$ in the US retail for 50 euros in Europe and if you suppose similar profit margins for publisher on games, they make 39% more profit per game sold in Europe than in the US.
That among others things is the reason Nintendo diverted so many Wii shipments to Europe last year and actually matched the Wii demand there before it started matching it in the US. It was more profitable to do that way ( and there were many articles explaining it last spring).








