Squilliam on 27 June 2009
| Staude said: Sony is improving. But it's quite simple.. There ads have been pretty bad mostly.. they've started to become better.. but look at killzone 2. It had a random ass ad that can't have sparked any interest (the one on tv.. the bullet one) in america.. it had a regular ad in europe though.. and it had a awesome trailer that could also have worked as an ad. But they chose just 1 bullet flying over and hitting that random dudes head : Infamous has had great commercials in america and it's done well so far for a new ip. Lets see what it ends up on.. however, i haven't seen 1 single ad for it where i live.. not even a poster on launch day. |
You know theres a school of thought which believes that its not the quality of the advertisement which sends the signal but the fact that the advertisement exists. See if you have two games, a good game and a bad game if you have say $10M to spend, if you spend $10M on the bad game you might get $8M back whilst the good game would give you $16M back. So a company would not generally advertise unless they believe their product to be good/great.
Tease.
