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Yes, while I do think the survey is inaccurate, because of confused consumers, there is a chance it is accurate. If it is, it would be mostly based on post-HDDVD death. I remember seeing HDDVD players going for something like $20 after Blu-Ray won, less than an upscaling DVD player (so many people bought it for that reason). Furthermore, HDDVDs were going for bargain bin prices, so it wouldn't have been stupid to pick up an HDDVD player and several HDDVD movies for around $100, post BD victory.