I dont think it can ever be too late in a consoles first year. Good ad. I think if Sony does push this thing as a magical do it all machine, it will sell more than the 360 this winter.
While gamers will whine and complain, I think sony should just block them out. Gamers are nerds, and in the end really dont matter. All sony needs is install base to get games, and the nerds will come afterwards.
They will get bashed online, sure, but as more people buy HDTV's this winter, and realize that the PS3 is the all-in-one HD media device for $400. Just a receiver costs $400 and up. A good HDTV costs $1600 and up.
If Sony goes all out with this, I think they can easily double the install base by the end of January. Gamers will be pissed, but Sony wins them back as soon as MGS4 and Killzone drops (if it lives up to the hype.)
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