Piracy in general, for me atleast, comes down to easy access. Id pay for all my stuff if i for example had the movie thingy for the PSN over here, or if a service like Net Flix would be released over here.
Just look at services like Spotify for music. People are really responding to a great service and dont mind a membership fee if the service can provide them with good content and easy access.
Steam is also bigger than ever with a "community" feature and easy access when it comes to playing with your friends. And its easy to dl games and keep them updated with patches etc. But steam dosent have too much content, not to satisfy all the different PC users.
So aslong as there isnt a great service that can provide great content, is user friendly and can provide easy access for dl, there will be piracy. Imo.
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