bugrimmar on 28 May 2009
ufc regularly beats boxing in ppv?
you better check your numbers again son. the last manny pacquiao fight brought in 1.6 million ppvs. de la hoya's last fight with him (wherein he looked like shit) took in a further 1.3 million ppvs.
ufc struggles to make a million. in fact, it's biggest fight in recent memory was the randy vs. brock fight, which generated around 950k buys. the others are usually around 300-400k.
ufc IS a niche market. it's growing, sure, but it still hasn't quite hit the mainstream yet. GSP is the first person to actually have mass marketing attached to him (big contract with Gatorade).
