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Third party sales stablises the platform allowing Nintendo to reduce it's own development costs without jepordising the success of the console (i.e. it can make less games and thus spend less money without seeing a substantial drop in profit-driving software sales).
2. If a game is a soaring success, Nintendo will make a whole heap of licensing money without having had to fork up the cash to cover development costs (i.e. it can make lots of money without having to spend it first).