At first glance, this article seems to reveal the flaw in Nintendo's marketing plan: That because they only announce games a few months before release, people assume nothing is coming.
But this article also reveals the flip side. Because Wii Sports Resort was announced almost a year ago, it's considered hum-drum and unimportant.
So is there a happy medium for Nintendo here? Or are they just going to get criticized no matter what they do?

"The worst part about these reviews is they are [subjective]--and their scores often depend on how drunk you got the media at a Street Fighter event." — Mona Hamilton, Capcom Senior VP of Marketing
*Image indefinitely borrowed from BrainBoxLtd without his consent.







