Its actually a big marketing thing. Look at the multimillion dollar superbowl commercials. The decent ones were random goofy and comedic. It also helps with the viral marketing aspect or advertisment being spread by word of mouth.
so yea..awesome trailer..and..its working..IGN has a poll asking if people will get the Conduit or not...80 percent say they are getting it..id like to see how many people voted tho...








