There's only a couple of ways Sony is going to be able to achieve this:
1) Sony Have a Major Price cut - not some simple one but a massive one which will spur on massive sales.
2) Sony go back to reporting Shipped to Warehouses.
I personally see the only way Sony will achieve this will be to take the 2nd rout. There's NO way they could take another price drop. They've already started selling off their assets to keep manufacturing the PS3. How many Units would they have produced by now? I'm guessing 11 Million / 12 months = 900K shipped to warehouses a month (800k to be safe):
5.5 Mill at march 07 + (800K x 6) = 10,300,000 - 5,500,000 sold to retailers (Wasn't the last report just recently stating 4.7) = 4.8 million Currently Shipped to Warehouses.
4.8 million X $600 each to manufacture = $2.88 billion tied up in unsold produced units. Add on 5.5 million x $200 loss on each (these 5.5 million where produced by march 07 when the cost was $800+ each unit) = $1.1 Billion + $2.88 billion = ~$4 Billion in debt/current loss (Until they sell more units).
I really don't think they can afford another price drop unless they intend on selling off more of their assets.
If they keep producing 800K (900k) a month till end March 08 and they go back to reporting shipped to warehouses then Yes, they may catch/hit/surpass the 360. But in terms of Sold to consumers...even retailers... i don't think so.
For Sony to reachsurpass Xbox 360 by March 08 They must be under the impression that MS will not sell a singly Unit between now and April 1st. What sis MS sell last Christmas? Does Sony expect to sell 2 - 3 times that amount this Christmas?
It's me... no really, it IS me!!!
