smallflyingtaco on 17 April 2009
Really 12% YoY drop does not seem that bad. The hardware does not make them money anyways. They are selling plenty of software. If they can just coast through 2009 at that level then why change when it seems they have a formula to make money: sell hardware only at breakeven or better, sell tons of software, make money. Dropping the price and losing money again half way through the gen would be risky, as the time for them to break even on the PS3 today is a lot shorter than it was in 2006.
Proud member of the Sonic Support Squad
