Nintendo says Wii losing luster but no price cut

[NJ5]

theprof00 said:
If he really means that the competition is the big factor, then he means a price cut will not matter because the console above it is selling at 75% higher price.

I don't think that's what he means. Look at the sentence closely:

But a price war with rivals was not the answer as Nintendo is already the market leader, he said.

He doesn't expect the market leader to need a big price advantage to sell more. Other advantages should come into play such as a better software catalog (which will improve a lot in the coming months in Japan).