| griffinA said: I think developers don't worry ENOUGH about sales. |
This.
Developers and publishers don't worry enough about sales until it's too late and they're almost going bankrupt. Then suddenly sales become important and a dice is rolled to decide their future.
“Fans worry too much about sales, to tell you the truth,” Schafer told me. He didn’t sound worried. “As long as you make a cool game, publishers want to talk to you… [They say,] ‘We liked ‘Psychonauts. and we think we could have sold it better.’”
I have no disrespect for Tim Schafer, but his position is a consequence of the industry's bad strategies. Bottom line video games are a business no matter what its "rock stars" think.
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