Wow, by the way you guys unanimously responded to this piece of news, it sounds like Greenpeace just disrespected your mother.
To those who whined "unfair, they should take into account energy consumption": it _is_ one of the 15 criteria that contribute to the overall score. Nintendo scored 0 because they didn't disclose informations on how they're planning to reduce consumption in new models. Microsoft for example scored badly because they were vague about the time frames, but at least responded with a document on how they're going to reduce the 360's consumption.
Nintendo just had to do the same: tell them that they're planning to move to smaller scale chips, and give an estimate of the power consumption reductions.
To those who whined "unfair, they're giving 0 because Nintendo didn't give them the information. They should have dissected a Wii": that's the whole point of the report. They are ranking the companies' _policies_, not their products.
They ask for more transparency, the idea being that every company should make their policies about removal of toxic chemicals, recycling of e-waste and reduction of energy consumption public, so that the customers can take them into account if they want.
So to answer who asked what do they do beside moaning: they're a lobby. They work by public awareness. They chose in this case to put pressure on the IT and Electronics industry by asking enough public data to make the democracy of the wallets work.
How come I know this? I took 5 minutes to actually go and read the web page and the report PDF.
Did you? Or disrespecting Nintendo just warrants a knee-jerk reaction?







