Rhonin the wizard on 01 April 2009
Already posted, at least twice.
And he was misquoted.
“The fact is, there’s no single magic number that defines profitability for a game. It’s all based on the level of investment, based on the price point, and so it’s unfortunate that I was misquoted in that article.”
Finally, one clarification on the story we did Monday on this subject. For the story, Nintendo had told me that publishers of Wii games need to sell only one million games to turn a profit. The company wrote me to say that it meant that publishers can make a profit selling fewer than one million copies of a particular game. Nintendo declined to be any more specific about a number. - NY Times
