Sony's gaming unit lost $443 mil 3Q

[FishyJoe]

larry said:

FishyJoe said:
Hello, earth to larry. Sony's Jan 07 estimate for losses in the gaming division was around 250 billion yen for the fiscal year. And that's way up from it's April 06 estimate of 100 billion yen and their Oct 06 estimate which was 200 billion yen. Notice the trend? And when I say Sony, that is from the mouth of Sony itself, not some Wall Street Analyst.

there was never an estimate of 100 billion yen.

it was 200billion....that has been expanded to 250 billion.

dont forget Sony made profit of 1.7 billion $ last quater beating the analysts as well as their own projections. (sony themselves projected to end up in the red zone during that quarter)

Sony never expected themselves to sell 800k ps3s during the launch period in Europe .

The exclusion of EE +shrinking of CELL would narrow the loss margin no doubt

Still waiting to see your source for NA March numbers.

http://www.businessweek.com/innovate/content/may2006/id20060501_525587.htm?chan=innovation_game+room_top+stories

The results for Sony's game division during the current fiscal year will not be good however, as the company ramps up investments for the PlayStation 3, which launches worldwide this November. Sony expects the segment to hemorrhage 100 billion yen ($871.6 million) in operating losses during the business year as it prepares the PS3 for launch.