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WereKitten said:

@Cheebee

"And when you walk into an electronics store and see a Bluray movie for 30 bucks, and the same movie on DVD for 5, the vast majority of mankind will buy the DVD, simple as that."

That's a harsh difference indeed... but where did you see that exactly?

In Italy prices go like this (example is Iron Man when it came out in fall ):
DVD : €22
2 DVD edition with extras: €28
BluRay edition, same content of the 2 DVD one plus a few smaller extras: €32

Today you find them discounted at 10€,13€,19€ respectively. And I guess this country is actually bad when it comes to movie prices.
Sure, DVD is cheaper. But for everyone going for the extras, the BR edition is only a few bucks more. It seems totally worth to me.

Its not fair to compare discounted BluRays to standard price DVD's.

In my local UK supermarket

Dark Knight DVD - 6.99

Dark Knight Blu Ray - 17.99

Thats a 250 percent price difference.

Fact is at the moment you pay a premium for Blu Ray.  It wont always be the case but it is right now