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I don't care about expectations and hype. this is how I define a game

(note this is over the life of the game, not first week)

Money Maker - Making a huge profit. 130%+ of development costs recovered.
Successful - breaking even or making a profit.
Disappointment - game failing just short of breaking even. makes between 70%-99% of development costs
Flop - miles from breaking even. recovers less then 70% of development costs.

This does mean a small few games with 300,000 sales are "Money Makers". But Gaming is a business and the key aim is to make a profit if some kind. Even if a game is hyped up and fails to meet expectations, if it makes a profit any company should walk away feeling good.