KatinJin on 19 March 2009
| mtofu said: well, the tide has already turned - they are (or almost are) in a position of profitability. this is big for sony considering the global economy. if you mean will they ever get out of third place, then i think the answer is no. it might be just what you said that the highest price = lose... at least it matters this late in the generation when they 8 million units away from second place. if sony does get second place after 10 years and ms has already moved on, i don't think anyone will be patting them on the back saying congrats (okay, there probably will be some who do, but they are scary and shouldn't be looked directly in the eyes). |
In a position of profitability on what exactly? They posted a 4 million profit last quarter, but they are $321 million in the hole this fiscal year so far which means they will likely post another massive loss for 3 straight fiscal years next month in the range of 3.5-4 billion dollars this gen. There is no reason to believe this is going to change anytime soon either. I could certainly see another big loss coming for the next fiscal year as well especially so if they drop the price and virtually no PS2 to lay it’s back on either anymore. If you mean the PS3, yes they should be close, but if they drop the price then that profit line stretches out. Like I said it's a pickle no doubt about it. .
