theprof00 said:
no, i'm not going to go ask ubisoft. Since you seem to think there are no games targetting women I want you to tell me what you think a game like that would be if not wii fit. It is plainly obvious that games like wii fit or animal crossing are for both genders, and it is so obvious I don't know why you waste your time even talking about it as a point. The other games you mentioned had ads with mixed genders playing the games, which you failed to mention. While you could make the same point about wii fit, I think that wii fit may have close to an equal distribution 50% female to male. you are the one with the argument who is cherry picking arguments. I told you plain and simple that targetting women will make more money and you simply cannot accept that. Either make a compelling argument or just drop it. Right now where the argument stands, you need to tell me how they are not targetting women, because that is your whole point and if you can't back up your point, then you had no point to begin with. |
You're the one who can't understand the difference between targeting women and appealing to women. I'm getting tired of repeating myself, so this is the last time I will explain it to you.
The difference is that targeting excludes while appealing does not. World of Warcraft appeals to women. Ubisoft's Imagine series targets women. That's why you'll find lots of males playing World of Warcraft alongside women, and almost none playing Imagine games.
Nintendo does not target women, it appeals to them. This is a superior strategy because you leave the other 49% of the market open to enjoy your product. The only way Nintendo is going to get women users much higher than 50% is by targeting them and driving away potential male customers. Ergo, it is a bad strategy.

"The worst part about these reviews is they are [subjective]--and their scores often depend on how drunk you got the media at a Street Fighter event." — Mona Hamilton, Capcom Senior VP of Marketing
*Image indefinitely borrowed from BrainBoxLtd without his consent.







