Wii for woman and senior!

[famousringo]

theprof00 said:

Oh, are we talking first party?

Immediately I would say Wii fit, animal crossing.... I'm sure there are others.

Those of course are up for debate, but not an interesting one. The commercials for animal crossing had 2 women talking to each other while they played the game online. Commercials usually are pointed directly at the demographic, by using the demographic in it. I'm sure you know that already, I'm just backing up my point.

 

Nope. Try again.

Using your logic, Metroid Prime 3, Fatal Frame 4, Guitar Hero and the DS itself also target women, since they've all had ads featuring only women using them. I think you'll have a hard time backing up that position.

You're confusing marketing with game development. Just because an ad for a game targets a demographic, it doesn't necessarily follow that the game also does. All of the above products, including Wii Fit and Animal Crossing, are designed to appeal to both genders (or at least, not to alienate one of them), and there is a big difference between making a product which appeals to a demographic and one which targets a specific demographic.

All Nintendo products are designed to appeal to as broad a demographic as possible, because to target a specific one is to throw away potential sales to other demographics. Making something for half the population is daft if you could sell it to the whole population by broadening its appeal.