A commercial about Blu-Ray will do better than a brochure...that's pretty much guaranteed.
It also would cost a lot more...perhaps Sony doesn't want spend that much now.
LEFT4DEAD411.COM
Bet with disolitude: Left4Dead will have a higher Metacritic rating than Project Origin, 3 months after the second game's release. (hasn't been 3 months but it looks like I won :-p )